Communicating via social media is a way of life for many of us, and these days it’s almost unheard of to not have a Facebook account, but what do you do to stay in touch with friends and family if you don’t have access to one of the popular social media platforms because your government […]
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Social Media
Healthcare providers that use social media platforms like Facebook and Twitter can interact with their patients, advertise new services, and communicate urgent announcements. Even though there’s immense potential for social media to improve healthcare, it can also expose patient-specific information when used irresponsibly. What social media actions violate HIPAA rules? Posting patients’ protected health information
HIPAA calls for careful social media behavior Read More »
Healthcare
Social media phishing attacks are on the rise, with Facebook being one of the most commonly impersonated brands. Hackers are now employing more sophisticated tactics to steal personal data from social media users. To keep your data safe from them, heed our reminders and tips to strengthen your privacy settings and keep bad actors away.
Safeguard your social media accounts from hackers Read More »
Security
Over the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers. To avoid these issues, you
Facebook marketing mistakes to avoid Read More »
Social Media
Social media phishing is on the rise. Facebook is one of the most commonly impersonated brands in phishing attacks. Hackers now employ more sophisticated tactics, so you must strengthen your privacy settings to keep them away. Lock screens exist for a reason Lock all your computing devices as soon as you stop using them. This
Safeguarding your social media from hackers Read More »
Security
Many small- and medium-sized businesses (SMBs) know that making an impression on consumers isn’t easy. That’s why they develop in-house marketing teams or hire experts to make sure their online presence pops. These social media and content marketing strategies may be just what you need to stand out. Create buyer personas Social media data is
Stand out on social media: Tips for SMBs Read More »
Social Media
No one can deny that social media has become a powerful online marketing tool. It’s cheaper, more effective, and a lot cooler. It is especially advantageous to small businesses that don’t have budgets for print or TV ads. Interested in creating a social media ad of your own? Read on. Why advertise on Facebook? Above
A beginner’s guide to creating Facebook ads Read More »
Social Media
Setting up a business can be overwhelming, especially now that digital marketing is so crucial. Many small businesses and start-ups find themselves not knowing where to go after purchasing a year’s subscription to WordPress. Although marketing your business online could fill several full-time positions, here are a few simple tips to get you started. Social
5 social media tips to drive your growth Read More »
Social Media
Social media marketing can be tricky simply because there are so many platforms to choose from. Your first instinct might be to choose Facebook because it is the biggest name in the industry and has the widest reach, but just because it’s effective for other businesses doesn’t mean it will also match your business goals.
The perfect social media match for your SMB Read More »
Social Media
One point five billion people check Facebook every single day. That’s a lot of potential business for companies that take the time to manage and update their profile. There are lots of ways to simplify social media engagement that don’t require much time or money, but these six are our favorites. Focus on getting comments
Best practices for SMB Facebook pages Read More »
Social Media
Facebook is no longer the most popular social media platform for US teens. According to a recent survey by Pew Research Center, only 51% of US teens aged 13 to 17 years are using Facebook. This is much lower than the shares for US teenage Snapchat users (69%), Instagram users (72%), and YouTube users (85%).
Facebook: 4th favorite choice for teens Read More »
Social Media
For most people, social media is a convenient way to stay in touch with family and friends. For a small group of people, it’s an opportunity to profit off other people’s trust. Here are some things you can do to continue enjoying Facebook and Twitter without compromising your privacy. Lockscreens exist for a reason Make
Leave no room for hackers to operate Read More »
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