Getting Google reviews for your business has never been more important. Consumers are scouring the internet for online reviews to help them in their purchase decisions, and Google’s new search algorithm is designed to lead people to high-quality products and services.

It’s one thing to collect your business’s data, but turning that information into insights that propel your organization toward growth is quite another. Analyzing your data can be daunting, but it shouldn’t get pushed to the bottom of your to-do list.

Nowadays, business owners have a number of social media accounts used for various purposes, whether it’s to communicate with existing and potential customers, to showcase and announce their latest products, or to expand their online presence. But, one wrong move is more than enough to tarnish your organization’s hard-earned reputation.

Within the last year, Chrome has helped users understand that HTTP sites are not secure. More websites use HTTPS, a safer protocol, than ever before. So, how can you benefit from this transition? Find out here.

For several years, Google has moved toward a more secure web by strongly advocating that sites adopt the Secure HyperText Transfer Protocol (HTTPS) encryption.

Regardless of your company's size, social media marketing is a valuable tool you can't afford to ignore, especially if your business is brand new to the marketing world. Here are some tips you can take away to start making some noise in the social media stratosphere.

During the previous quarter, fake Chrome notifications urging users to dial a tech support number have grown dramatically. Research reveals that this tech support scam could possibly use an Application Programming Interface (API) to freeze the browser, convincing the user to get in touch with the support line and share their credit card details.

Your passwords are the gateway to your files, money, and identity, so it’s no surprise that hackers are constantly trying to steal them. Most cybercriminals will use malware to do the trick, but they also have other means at their disposal. Google’s year-long security investigation provides the details.

For most people, Google is the first stop when searching for a specific business. And in some cases -- like searches for gyms and beauty salons -- people are using Google to help them contact the business about an appointment. Now, the search giant has made that possible right from its results pages.

Strategies for attracting new customers are always changing, and Google is shaking things up yet again. Apart from well-placed keywords and link-worthy content, reviews from sites like Facebook and Yelp will be displayed in the search results.

How Google changed search results
Google’s new search algorithm is designed to lead people to high-quality products and services.