However good you are at running your business, you won’t get very far without a steady stream of customers. To effectively foster customer relationships, many businesses are leveraging customer relationship management (CRM) systems. What is a CRM system? CRM is a system that allows businesses to manage, record, and evaluate their customer interactions to provide […]
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BusinessAs the number of cybersecurity threats increases, many business owners have no recourse but make cybersecurity a priority. But how does one know if your security measures are actually keeping your enterprise IT assets safe? Here are five ways you can tell if your security isn’t sufficient. Open wireless networks With one main internet line
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SecurityOver the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers. To avoid these issues, you
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Social MediaWhen it comes to business IT security, many small- to medium-sized businesses (SMBs) often struggle to protect their systems from various cyberattacks. While there are many things you can do to secure your IT infrastructure, being aware of common security threats will really help. Here are five common ways your systems can be breached. #1.
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SecurityRunning a business can be time-consuming, especially if you’re managing staff, looking for growth opportunities, and looking after clients. This leaves you little time to search for an IT system that can benefit your business. Because of this, you may be forced to make an impulsive technology purchase that does more harm than good. To
5 Things to avoid when investing in IT Read More »
BusinessSocial media management for businesses can be boiled down to two simple sentences: The internet is full of trolls. Don’t feed the trolls. Read on to find out more about social media gaffes that you will want to avoid, especially when dealing with negative comments on your business posts. Online reputation management mistakes As long
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Social MediaDashboards allow you to better understand your customers and easily make informed business decisions. But with many types of dashboards out there, each serving a unique purpose, how do you determine which one is best for your company? We’ve listed three types of the most widely used dashboards below. Strategic dashboards Ideal for senior managers
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BusinessSome of the most well-known companies in the world have been victims of cyberattacks, including Sony Pictures, Home Depot, Adobe, and eBay. While major corporations are high-profile targets for hackers, small- and medium-sized businesses are not exempt, so they need to secure their networks and data. It may be difficult or impossible to undo any
Guarding your company’s data Read More »
SecurityEmployees are one of your biggest security holes. There is no foolproof prevention method for human error, and this is why employee mistakes are one of the most common causes of a security breach. So what can you do to prevent it? Well at the very least you need to include policies in your employee
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SecurityDisasters. They do happen — it’s only a matter of ‘when’. While most businesses acknowledge it, surveys show that only one in four companies worldwide have adequate protection in the event of a major disruption. We’re not talking about insurance here, but a Disaster Recovery (DR) plan that could save you thousands of dollars in
Can Your Business Survive A Disaster? Read More »
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