Ways virtual reality saves businesses time and money

Virtual reality (VR), the technology that immerses users in digital simulations and models, has many more uses than people initially imagined. Many of these involve helping businesses save time and money. Read on to find out how.
VR training
Virtual hands-on training has been proven to be much more effective than in-classroom or e-learning methods.

5 Reasons every SMB needs marketing automation

Marketing automation can be a large budget line item for a small- to mid-sized business (SMB). With limited means and resources, many SMBs would rather rely on good old human effort. However, sending emails, segmenting lists, following the buyer’s journey, and performing other essential marketing tasks manually is not just time-consuming, but it is also often costly and error-prone.

Boost your marketing campaigns with video content

Creating trending videos on social media is one of the best ways to catch people’s attention and market your brand. These are the seven types of video content you can use to bolster your marketing campaigns.
Business introduction or behind-the-scenes
If your company lacks an online presence, one of the best things you can do is give customers direct access to your staff and your product.

4 Data backup solutions for your business

Modern businesses use data in almost every aspect of their operations. Without immediate and constant access to it, organizations will come to a grinding halt. That's why it's critical to have data backups — in the event of a disaster, companies risk losing valuable data if they don’t have backup strategies in place.

Reasons why companies should use business intelligence

Your small business’s data is valuable, and utilizing it for growth strategies lets you discover opportunities. One way to do that is to use business intelligence (BI) tools. Multinational companies have been using them for years with the assistance of experts who help make sense of massive amounts of data.

Why business continuity plans fail

Even the best managed IT services provider (MSP) can overlook certain business continuity plan (BCP) details. This is why businesses should always be on the lookout for the following pitfalls of BCP to ensure that the plan works as it should.
Over-optimistic testing
The initial testing attempt is usually the most important, because it's when MSPs can pinpoint potential pain points in the recovery plan.