Productivity tip: email automation

If you have ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written with the help of an email automation platform. Email automation saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets.

Precautions against WannaCry ransomware

The WannaCry ransomware, a type of malware that encrypts a victim’s files and extorts them for money, has already affected thousands of machines worldwide. Unfortunately, the success of this attack is just the beginning. According to security researchers, other hackers will probably develop stronger WannaCry variants in the coming months.

The true cost of an ugly website

We are taught never to judge a book by its cover. But in this superficial age, looks are everything, especially for websites. Your website is a customer’s first impression of your business, and if your site has poor graphics, illegible content, and other website no-no’s, that could end all chances of establishing a relationship and driving revenue.

Reasons to back up your mobile devices

It makes a lot of sense for electronics firms to pack a variety of functions into mobile devices and expand their usefulness. Instead of confining their use to communications, companies such as Apple, Samsung, and others have turned mobile phones into mini-computers that can serve as a substitute for your laptop, or as a storage device.

The business benefits of CRM software

Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more.