If you’re not considering YouTube for your business’s marketing strategy, you’re truly missing out on one of the most powerful marketing platforms out there. YouTube gives you the opportunity to establish your business’s unique brand and personality through video.
Communicating via social media is a way of life for many of us, and these days it’s almost unheard of to not have a Facebook account, but what do you do to stay in touch with friends and family if you don’t have access to one of the popular social media platforms because your government has banned them? This post takes a look at how a country like Iran stays connected despite Facebook and Twitter being blocked – and why the instant messaging app Iranians do use is so wildly popular.
You may think social media is designed for exciting brands like Google or MTV. And who could blame you, as these brands both have millions of followers. Because of this, you may think there’s no place for your boring brand on social media, right? Think again.
Without a doubt, social media marketing is one of the most powerful methods your business can employ to reach a wider audience. When we think of social media marketing, our thoughts immediately turn to Facebook. Yet Twitter has also become an influential tool used by numerous businesses.
Over the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers.
Social media management for businesses can be boiled down to two simple sentences: The internet is full of trolls. Don’t feed the trolls. Read on to find out more about social media gaffes that you will want to avoid, especially when dealing with negative comments on your business posts.
What do customers think of your company? Are they happy with your products? Do you have a good image online? If not, these easy tips will help you reach more customers in no time at all. Read this article to learn more.
Be seen on search results
In his book on online reputation management, Tyler Collins, a digital marketing expert for Fortune 500 companies, mentions the importance of a company’s search results that appear after pressing enter.
Marketing and promotion has evolved greatly through the years, especially in the era of social media. Social media is proving to be the present and future of marketing, and with the following tools, your business can harness its full potential.
Having great content on your site is the magnet that attracts visitors.
Did you know that your followers on Instagram are a goldmine for potential sales? But posting photos with a few filters is not enough to do the job. Turning your Instagram followers into buyers needs more than just a bunch of pretty images; it demands some marketing strategies to engage your followers and attract potential customers.
Many small- and medium-sized businesses (SMBs) know that making an impression on consumers isn’t easy. That’s why they develop in-house marketing teams or hire experts to make sure their online presence pops. These social media and content marketing strategies may be just what you need to stand out.